Tag Archives: art

The elephant has landed.

Hi all!

Our funky green elephant is home!

Elephant de TriompheSpanish eyes, Moscow skies

Alas, I’m not in Moscow. So I couldn’t see for myself the last few strenuous and precarious meters of the journey of our emerald elephant of hope from Chelsea to our office. However, quite a few KLers were there to witness the eagle elephant landing, so I asked two to tell me their impressions. They took quite a few pix too – coming right up. Arrgh, can’t wait to get back to MOW – so I can give the newest addition to the KL team a big hug!

Read on: Here’s how the elephant got inside the building…

The green elephant in the room.

Hi folks!

Strolling about London’s West End several weeks ago, on the recommendation of an art collector friend of mine we dropped by New Bond Street, the spot where the capital’s zillion year-old auction houses are situated. The timing was just right I think, as a few days earlier we’d been at the Tate Modern, and I was all child-in-a-sweet-shop and in the mood for getting hold of a small Rothko or some other such crazy modern art masterpiece for the office. Which is surprising, especially to me, as it’s not like I usually splash out – on anything – as normally doing so is just to show off.

And then I saw it – the bright, shiny, emerald colored… elephant! With a golden angel on its back blowing a horn! It was big, it was elegant, it was cast out of bronze. It heralds hope for the future – “a future promising great fortune”! It’s also the kind of piece that’s truly very aesthetically satisfying to look at – unlike some of the completely mad modern kunst exhibits over in the Tate. I fell in love with it immediately.

Still, what made this piece in particular stand out for me most of all was its color – British racing green KL green! We’ve used green and only green for just about everything KL for years – product boxes, our logo, fonts, mascots… even furniture and fittings in our offices around the world. Yet another factor I’m sure was attracting me to namely this modern artwork was that it was created by a surrealist I’ve always really admired. He’s just so unique with an unmistakable style all of his own. And down the years I’ve been checking out and rechecking many of his works all over the globe – particularly in the museums dedicated to him in Catalonia and Florida. You guessed who yet?

2,6 m high green elephant to decorate Kaspersky Lab office in Moscow

So, to summarize, the equation of my thoughts about this funky green elephant the first time I saw it several weeks ago went something like this:

KL Green + aesthetic delight + genius artist I’m a true fan of + a future so bright we’ve gotta blow a horn = must have!

Read on: Fast forward to a few days ago…

Kunst and Redwood.

Howdy all!

I’m not the world’s biggest fan of modern art, it has to be said; and I’m by far the most knowledgeable in this field… despite my regular visits to the Pompidou Center whenever I can fit them in. It’s just never all that clear to me when I stare at some modern kunst piece quite what the artist was depicting – or why. What was he/she trying to express, if anything? Other times – rarely – I do manage to ‘get it’, thankfully!

Djerassi Resident Artist Program Kunst3

I mention modern art as we got to see quite a bit of it just recently. A group of comrades and I found ourselves at the Djerassi Resident Artists Program in California – a real out-of-the-way place in the middle of nowhere where artists can come and stay to inject new vigor into their creativity, be it painting, sculpting, writing, music making or multimedia-ing.

Djerassi Resident Artist Program landscape

More: Modern, classical and natural art – simply, effortlessly pretty…

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Boutique Art – Modern Hotel.

Hi all! We’re still darting about the U S of A… California, Arizona, Illinois, Kentucky, and on and on and on. As before, there continues to be few opps for tourism (well, apart from Arizona, already mentioned), while opps for work in various shapes and sizes are plentiful. Along the way we’ve been coming across assorted anomalisms and atypicalness, invariably snapped by D.Z. before you’ve time to say photogenic (I think he’s moonlighting as a travel photographer, you know. In fact I’m sure of it!) Here’s one such oddity. This one in the Windy City: More: The kunst continues …