You’ll no doubt concur with the following observation:
You see them everywhere: folks in elevators, coffee shops, subways, taxis, airports and airplanes, at concerts and parties, on sidewalks, and in darkened cinemas (dammit!), in fact, folks in just about any situation possible – you’ll always find some – no, lots – of them concentrating on, and/or tapping away at the touchscreens of, their smartphones and tablets. And let’s face it – you too do the same, right? (Apart from in the darkened cinema, of course :)
So just what is it these perennial smartphone tappers are up to? Gaming? IMing? Watching movies, or reading the news or an e-book?
All are possible. But more often than not I’ve been observing that at any given convenient moment, any time of day or night, and in any weather, lots of folks tend to be checking their work email and solving work tasks. Yep, on their own absurd-money smartphones! Outside business hours. Without coercion and with plenty of enthusiasm, or, at least, without grumbling :). I sometimes even see them sighing and unconscious pouts forming upon their lips in disappointment that no one’s writing to them!
So why all this 24/7 “at the office, kinda”, all of a sudden? Maybe it’s a cunning virus that infects users’ brains directly from the screen? (Hmmm, that gives me an idea for April 1, 2013:) Or is it that the business management gurus have had it wrong all along re employee motivation? All that was needed in fact was to just connect pretty little glass devices armed with an Internet connection – bought by the employee I might add – to the corporate network! What could be simpler? And that’s exactly what’s been happening; here’s proof: according to Forrester 53% of employees use their own devices for work.