Tag Archives: event

We’ve recently participated in IFA 2011 in Berlin, Europe’s biggest trade fair for consumer electronics. It was the second time we’ve exhibited – after last year’s successful event. According to the official figures, nearly a quarter of a million visitors attended the show this year, with 1,441 companies exhibiting their products.

It’s not exactly our target audience – we were the only IT security company there – but we are fans of unorthodox marketing and original approaches to things. The very fact that none of our competitors were taking part we actually took as a plus when taking the decision to go to IFA.

See more > Some good reasons to have an anti-virus on your Mac …

今晩は (Konbanwa [good evening]) everyone!

Last week, right before going to the Monza GP, I was in Japan meeting the team at our Japanese office and launching a new generation of our personal products.

I was here last in April, and since then nothing much seems to have changed, but there was a noticeable lack of both cherry blossoms and sun, which would have been nice.

The Tokyo Sky Tree is nearly finished. The old TV tower’s spire is still bent, but wobbles less (so they say – I haven’t experienced it myself), and the worries about Fukushima seem somehow to have eased – people are much calmer than before. The flight went smoothly, helped by a viewing of Die Hard!

See more > KL Japan, Emperor’s Palace and Awa Odori …

Hi everyone,

As you know, we take part in many different exhibitions and similar events around the world. Of course not everyone can attend them all, so follow-up reports prepared by those who were there are what’s called for. They help me keep track of all the events and activities too.

One such event was gamescom Expo, a major European trade fair dedicated to gaming, which took place on 17-21 August in Cologne. This year it was attended by 275,000 visitors and 557 participants from 40 countries. Details can be found here and here.

Gaming has to be secure as well! And that’s why we had a stand at the expo, with both animated and unanimated fun content. Photos of this content were sent to me, and that was how I got to know about this event and our stand at it. And this is how this post came about.

Thus – to the photos…

See more > Striking stats for online gamers

Here we are with the fourth installment of sentimental stories covering the history of our company.

Each time I write a post of this series what never ceases to amaze me is the journey we’ve made from a small niche player to one of the largest security vendors in the world. And I’ve nothing but admiration for all our users and partners and also the journalists and analysts who’ve supported us all along, giving us the impetus to keep going and do the job we do well.

One thing I’m pretty sure about is that we would never have succeeded without our partners. We started the business with a clear idea of building a truly dedicated and efficient partner network. We never tried to play the game in the different regional markets ourselves without knowing the rules.

Instead, from the very beginning, we relied on our partners: companies and individuals that know the rules inside out and understand all the little things that a software business – no matter how good its product – must get firmly on top of to get its product into the market effectively.

Read more > The first international partner conference in details

A long time ago in a galaxy far, far away…

Er, no. It wasn’t all that long ago, not all that far away, and was in no way connected with Star Wars. As Tony Montana once said, shall we “walk in and start over?”

Ok: Once – ten years ago – in the not-so-far-away city of Prague, the British antivirus magazine Virus Bulletin held its annual conference. In early 2001 the event was going through all the usual planning stages a conference of its sort needs to, and all was going to plan when, suddenly…

… suddenly Helen Martin, the editor-in-chief of the magazine, writes to me and unexpectedly suggests I speak at the conference, and not just to say a few words about this or that, but to give a full-blown keynote presentation. That is, to open the conference in front of an audience of 300+ delegates, made up of some of the brightest minds in the antivirus industry. Well, the renown of Virus Bulletin was quite something even back then. A mention on one of its pages was considered either good luck or good work, but a presentation at one of their gigs – that was simply an honor!

Read more > What the

Hi everyone! Here we are with a where, what, and why.

Macau. One of the two pretty much autonomous Special Administrative Regions of China, the other being Hong Kong.

Here they have their own laws and rules and their own currency, but in casinos it seems they only accept Hong Kong dollars. Talking of casinos… Macau really is the Chinese Las Vegas. It even looks like Vegas – skyscraper luxury hotels, countless garish casinos, where nothing ever closes. Put another way, a concentration of depravity!

To get there, first you need to get to Hong Kong. From there it’s straight from the airport with no passport check 45 minutes on the ferry. Once in Macau it’s 100 yuan ($15) for your visa, and off you go…

Since I got to see nothing there apart from the hotel (we were having a partner conference there), I was able to only take a few photos.

Read more > Macau by night

Between June 30 and July 3 we organized our second annual conference bringing together the Russian press, bloggers, government and IT vendors to discuss current topics on the development of the Russian IT and telecoms industries. The focus of the discussions was Internet security issues, and they sparked plenty of heated debate among the participants.

A special feature of this event was its format. Just like last year, when we held the first conference of this type, we decided to go outside the traditional box and not gather folk in a five-star hotel, wear suits and ties, talk formally and pretend to be people we aren’t.

Read more > Kozmo what?

The Security Analysts’ Summit is one of the most important occasions on the list of Kaspersky Lab’s events calendar. Starting back in 2004 as an internal training and networking meeting, it has grown into a notable industry event that gathers authoritative infosec people from all around the world to share opinions and discuss trends and happenings.

Following the tradition of the event taking place near the Mediterranean Sea (Dubrovnik in 2009, Cyprus in 2010), this year’s conference took place in Estepona, a nice little town in Spain on the Costa Del Sol not far from Gibraltar and Morocco. The funny thing was that sometimes mobile phones were automatically switching to Moroccan GSM operators and sending confusing SMS messages welcoming you to that country. We stayed in the Kempinski hotel, which was nice enough to set up for the guests a Wi-Fi connection with the kaspersky@kempinski ID.

Read more > SAS & Anons